GLOBAL PINOYS CELEBRATE CHRISTMAS ON TFC

                 To make Global Pinoys feel the Christmas spirit in the air and “on the air”, The Filipino Channel (TFC) of ABS-CBN Global recently unveiled its Christmas station ID featuring Willie Revillame, one of the top believers of the channel and the host of the most watched noontime show, Wowowee.  Willie is very apt for the station’s Pasko ID as Wowowee also happens to be a must-see live show for balikbayans especially during the holiday season.

                 Throughout the month and beyond, TFC viewers will see images of Filipinos from different countries longing to spend Paskong Pinoy with their loved ones in the Philippines.  To respond to their yearning, the Integrated Creative Communications team of ABS-CBN Global headed by Elizabeth Siojo pulled together the directorial expertise of Randy Santiago and the natural candor of Willie to come up with a touching network ID to convey the message that “although our kababayans may be far away from home, they have a true Kapamilya in TFC who will be with them during the season, bringing warmth and joy and the sense of family when it matters most.”

                Completing the poignant channel ID, several testimonials of top ABS-CBN talents expressing their candid thoughts and personal Pasko wishes to loyal viewers were also aired during its launch.  Those who have not seen Sharon Cuneta and KC Concepcion, Edu and Luis Manzano, Aga Muhlach, Maricel Sorianno, John Lloyd Cruz, Kris Aquino and other Kapamilyas talk about Paskong Pinoy can still catch their favorite celebrities on air until January.